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ICE back in business

On May 18, 2020, the New York State Governor, Andrew Cuomo, announced that the Western New York region could reopen based on phase one and all designated manufacturing, construction and other approved services meeting certain guidelines.…

ICE unveils new shipping warehouse

Innovative Concepts in Entertainment (ICE) is excited to announce the opening of its new shipping warehouse. The new building is located next door to the corporate headquarters and main factory. This new state of the art warehouse features…

Hoop It Up begins shipping

Innovative Concepts in Entertainment (ICE) has announced the release of its newest skill redemption game, HOOP IT UP. Many will recall the original version that was shown 4 years ago as WHAM-O.

ICE begins shipping Centipede Chaos

Bigger and better than ever, the blasting bugs of Centipede Chaos are set to arrive in FECs worldwide, soon. The skill video redemption game, a classic crawler, is back from the 80’s with a new twist to the original Atari title.

A whole lot of Hoopla for Sega

Hoopla is a Brass Ring award winning carnival classic redemption game brought to market by amusements game developers Sega and ICE. With Hoopla, players must simply toss hoops and hook them on all seven pegs before the timer runs out.