Magic Memories signs partnership with SkyWheel Panama City Beach

Magic Memories – creators and distributors of memory products for the amusement industry – has signed a new partnership with SkyWheel Panama City Beach to offer guests personalised media products that capture their visit to this iconic observation wheel in Florida.

Towering almost 200ft high in the heart of Panama City Beach, the SkyWheel features fully-enclosed gondolas with glass windows and doors for optimal views of the Emerald Coast, Pier Park and the Gulf of Mexico.

Magic Memories will enable every guest to relive their breathtaking experience with the creation of a personalised photo book that captures the journey of their visit.

The guest-centric solution from Magic Memories also includes direct access to personal digital content for guests to share via their social media accounts, to inspire and excite friends, family and followers with their recent experience.

“SkyWheel at Panama City Beach is a one of a kind experience, but there was a clear opportunity for the attraction to enhance visitor satisfaction and build advocacy with new ways to make guests smile. Through our new contract, we are helping SkyWheel tap into the huge consumer appetite to capture and share their most exhilarating experiences,” explains Mike Weber, VP Sales, North America.

“We wanted guests to be able to relive and share the highlights of their SkyWheel visit long after they had left,” says Mandy Sybrandy of SkyWheel Attractions. “Having seen Magic Memories’ products and technology in action, we immediately knew we had found the right partner to deliver a compelling solution that will increase guest engagement, drive conversion and promote the fun of our attraction internationally via our valued guests.”

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