Brunswick Bowling reveal new website

Brunswick Bowling has announced the debut of its new, redesigned, website –

The new website features simpler navigation, easier access to support, an improved mobile experience, and a clean, fresh design that better showcases the Brunswick product line. Brunswick believes the website speaks to the variety of markets it serves, including bowlers and bowling centres, and also family entertainment centres, cinema, resort and hotel, casino, and restaurant and bar, among others.

“After more than a year of planning and development, I couldn’t be more excited to unveil our new websites,” said Jen Waldo, Brunswick marketing manager. “As the industry’s only comprehensive supplier of bowling products, supplies and equipment, it is crucial that we deliver an online experience that exceeds the expectations of each of our unique audiences, while authentically communicating our passion for the sport and business of bowling. Our cross-functional team was able to achieve this by researching consumer trends, embracing the latest technology, and leveraging the Brunswick brand.”

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