Mall of America has announced the opening of PAW Patrol Adventure Bay, a new one-of-a-kind immersive experience set to arrive in Nickelodeon Universe on October 25.
Based on Nickelodeon’s top-rated animated preschool series PAW Patrol – which is produced by Spin Master Entertainment – the new 4,000 square-foot-attraction will let children recreate their favourite PAW Patrol missions inside the world of Adventure Bay in an exciting open-play experience.
Kids can help Chase, Marshall and all their friends through many of the familiar sites of Adventure Bay. Whether preparing for rescue missions inside of Lookout Tower or climbing down to the beach to see if there are any turtles or crabs that need saving, kids of all ages will find something new around every corner while visiting the attraction.
“We’re thrilled to bring the first fully immersive PAW Patrol experience to life in Nickelodeon Universe at Mall of America,” said Jill Renslow, SVP of business development and marketing for Mall of America. “When we made the announcement about this new attraction earlier this year, we heard the excitement from fans all around the world and we can’t wait for our guests to explore and discover all that Adventure Bay has to offer.”
“PAW Patrol has proven to be a truly universal property,” said Gerald Raines, senior vice president, global location based experiences, Nickelodeon Group. “We’re excited to continue expanding its reach through unique on-the-ground experiences like the PAW Patrol Adventure Bay attraction, which will enable fans to interact with their favourite characters in all-new ways.”
PAW Patrol Adventure Bay will be a 20-minute timed experience. Additionally, the attraction will include a waiting area for parents to supervise their children while also having the opportunity to charge their electronic devices.